Shopify Store Case Study: $118K in 5 Days at 4.45x ROAS
“These 5days has been on fire! Spent: $26,594 Generated: $99,576 Profit Margin: 67%”
The full breakdown
What’s the Secret to Scaling in Q4?
It’s not about throwing money at ads and hoping for the best—it’s about having proven offers and systems that work like clockwork. Once those are in place, scaling becomes a breeze, and that’s exactly what we’re doing for our clients right now.
We’re laser-focused on scaling the number of orders, not testing anymore. Our systems are dialed in, and clients are seeing massive results week after week.
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Result summary
This direct-response ecommerce campaign produced $118K in 5 days at 4.45x ROAS. It ran on meta video ads & scaling systems, and the original breakdown was published in October 2024.
How this eCommerce system is built
- Product and offer
Bundles, tiered discounts and a clear hook tested before scaling budget.
- Video creative system
UGC and direct-response video ads produced and tested in volume.
- Campaign structure
Consolidated broad campaigns that give Meta room to find buyers at scale.
- AOV and tracking
Post-purchase upsells and server-side purchase events with value for accurate ROAS.
Guides behind this result
- Meta Conversions API (CAPI) Setup for Lead Gen FunnelsStep-by-step Meta Conversions API setup for lead gen: CRM event ladder, deduplication, Event Match Quality above 8, and Google Enhanced Conversions mirroring.
- Self-Liquidating Offer Funnel: $847K Low-Ticket BreakdownInside the $27 self-liquidating offer funnel that collected $847,307: page sequence, order bump and upsell math, backend ascension and value-based tracking.
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