Shopify Store Case Study: $2.3M in Sales at 11.6x ROAS
“Finally, We built another Million Dollar Brand this 2022, ending with $2.3 Million in sales & 11.6X ROAS after successfully spending $200K this year!”
The full breakdown
At Elite Shopify Dropshipping Mastermind, we take ambitious people who know an opportunity when they see one and give them everything they need—knowledge, resources and technology—to make a name for themselves.
E-commerce is getting fast-paced and nuanced — but that's EXACTLY where we excel.
The ESDM Mentorship program is years in the making — and designed to temper all your doubt and worry into confidence, ambition and ability.
This isn't a gimmick or a get-rich-quick scheme — this is an INDUSTRY PATHWAY through a proven and highly acclaimed entrepreneurial program boasting millions of dollars in client sales.
On the road of life, there always comes a fork where one decision leads to where you now stand. And at ESDM, we take great pride in giving everyday people that option — and making a turn that changes how they see themselves.
I'm legit obsessed with results like these.
I love what we do here at ESDM.
We're pumped to serve you.
Talk soon,
Gaurav Ecom
Result summary
This direct-response ecommerce campaign produced $2.3M in sales at 11.6x ROAS. It ran on meta video ads & scaling systems, and the original breakdown was published in January 2023.
How this eCommerce system is built
- Product and offer
Bundles, tiered discounts and a clear hook tested before scaling budget.
- Video creative system
UGC and direct-response video ads produced and tested in volume.
- Campaign structure
Consolidated broad campaigns that give Meta room to find buyers at scale.
- AOV and tracking
Post-purchase upsells and server-side purchase events with value for accurate ROAS.
Guides behind this result
- Meta Conversions API (CAPI) Setup for Lead Gen FunnelsStep-by-step Meta Conversions API setup for lead gen: CRM event ladder, deduplication, Event Match Quality above 8, and Google Enhanced Conversions mirroring.
- Self-Liquidating Offer Funnel: $847K Low-Ticket BreakdownInside the $27 self-liquidating offer funnel that collected $847,307: page sequence, order bump and upsell math, backend ascension and value-based tracking.
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