Coaching Case Study: 40 Appointments Booked
“Incredible Success Story Alert! Edgar Landed a New Agency Client at a $1.5K/ Month MRR Deal for 3 Months at a $7 Lead Cost”
- Appointments: 40
- Cost per lead: $35
The full breakdown
Here is a sneak peek of our client's WINS, Edgar, who ran his agency. Before working with us, he was getting clients at $35 per lead.
Over the last weeks, after injecting our QualifiedLeadsXTM Funnel System, his lead cost has been around $3, which is insane, especially in this over-saturated industry.
And what's better:
He doesn't have a big audience or following...
He doesn't do any cold outreach, and...
He indeed doesn't cold call...
These things we dialed into his client acquisition process to lower his leads cost from $35 to $3:
- Reframe his entire offer with a no-brainer offer his customers can't refuse
- How to target Hyper-Targeted AudienceSegmentation interested in their services
- High Converting ad copies to differentiate their offer from competitors
- Framing Direct Response Ads Creatives
...We will Install our QualifiedLeadsXTM Funnel System today into your process so you can start getting qualified sales calls to appear on your calendar by tomorrow...
...And be signing new high-ticket clients by the end of this week...
Not only this
If we don't generate at least 30-40 Booked appointments every month in the next 60 days, we will work for free until we get you at least 30-40 Booked appointments monthly on a written agreement.
Result summary
This coaching & consulting campaign produced 40 appointments booked. Reported figures: appointments 40, cost per lead $35. It ran on paid ads, funnel and follow-up, and the original breakdown was published in March 2024.
How this coaching system is built
- Diagnostic or VSL front end
A short diagnostic quiz or a focused VSL qualifies the prospect before the calendar.
- Application and booking
Budget, timeline and situation questions route qualified prospects to the closer's calendar.
- Show-up sequence
A multi-channel reminder sequence and pre-call video protect attendance.
- Revenue attribution
Booked, attended and closed calls are sent back to Meta through the Conversions API.
Guides behind this result
- High-Ticket VSL vs Quiz Funnel: Which Converts Better?VSL or quiz funnel for your high-ticket offer? Conversion data from 275+ split-tested funnels, the psychology behind each, and the hybrid stack that wins.
- How to Reduce Sales Call No-Show Rates to Under 12%Cut sales call no-shows from 38% to under 12%: booking page fixes, a 7-touch reminder sequence, pre-call video, confirmation gate and no-show reactivation.
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